Ogie Outdoors · Est. 2017
Our story.
Everyday gear should feel natural, comfortable, and easy to live in. Ogie began with that simple idea — and a love of the outdoors passed down from a father to his son.
Where it began
A single idea,
built to live in.
Founded in 2017, Ogie began with a simple idea: everyday gear should feel natural, comfortable, and easy to live in. What started as a single product quickly became something larger — a brand built around thoughtful design, practical comfort, and simplicity.
The Ogie™ Mask was created to challenge conventional face coverings with a more flexible, wearable experience. As people wove it into their daily routines, it became clear Ogie was about more than one product — it was about essentials that fit seamlessly into real life. Today we design versatile pieces made to move with you, whether you're heading out, staying active, or simply going about your day.
Our mission
"To create thoughtfully designed essentials that support everyday comfort, movement, and ease."
In loving memory
Joseph Urban Jr.
1955 — 2016
Everyone has that one person, or one moment, that inspired their love for the outdoors. For me, it was my dad. He always found time to take me camping and fishing, and it never mattered about the catch — we cherished those moments. He taught me to respect the outdoors and stay humble. It was never about the size of the trophy, but the moments you spend doing what you love, with the people you love. He lived as the perfect example of what being an outdoorsman is really about: humility, respect, love, and a genuine caring for everything outdoors.
"I can only hope to be half the man my father was — and through my life and Ogie Outdoors, I hope the message he taught me can live on."
— Joseph Urban III, Founder
What we stand for
The values he taught.
Humility
Stay grounded. Let the work and the outdoors speak.
Respect
For the land, the craft, and the people we build for.
Love
For the moments outside, and the people we share them with.
The outdoors
A genuine caring for everything outdoors, in everything we make.
